SoQuero Is Google AdWords Certified Partner
- Google
launches new certification program for agencies
- Qualification
requires comprehensive training and tougher exams
- SoQuero
is a Google AdWords Certified Partner, effective immediately
Frankfurt am
Main, May 4, 2010 – SoQuero GmbH, a subsidiary of
Intershop Communications AG, has been awarded Google AdWords Certified Partner
status as Google launches a new certification program for agencies. SoQuero is
one of the first agencies in Germany
to be part of the program from the outset.
The new certification replaces
the Google Advertising Professionals program and features a more rigorous
qualification process. The main difference is that agencies must now pass two
exams instead of one. After successfully negotiating a basic exam, agencies
need to complete an advanced exam for Search (search advertising network),
Display (YouTube and content network), or Analytics (Google Analytics including
analysis tools and technology). Training requirements have also been stepped up
in terms of strategic and tactical knowledge and the new exams are more
challenging than the previous ones.
As a Google AdWords Certified
Partner, SoQuero is ideally positioned to deploy the wealth of functions and
tools provided by Google AdWords in everyday SEA campaign management activities
for the benefit of its customers.
About SoQuero
Established
in 2004 and headquartered in Frankfurt am Main, SoQuero GmbH is a subsidiary
agency of e-commerce pioneer Intershop Communications AG and specializes in
professional, reliable online marketing solutions.
Offering 10
years of online marketing experience, 18 years of e-commerce expertise,
coordination and implementation of international projects in more than 20
languages, professional support from experienced and highly motivated campaign
managers, and excellent tools for daily optimization of advertising
effectiveness, SoQuero GmbH is a reliable and successful online marketing
partner.
Certified by
BVDW since 2006, the company specializes in search engine optimization (SEO),
search engine advertising (SEA – Google Adwords Certified Partner), and product
data marketing (PDM). Close cooperation with Intershop and TheBakery also
enables development of complex solutions across the e-commerce value chain.
SoQuero’s
customers include Best Western Hotels, Royal Caribbean, le boat, Music Store,
Mettler Toledo, and SOS Kinderdörfer. For more information, visit www.soquero.de.
