SEO Tools

No professional can get by without the proper tools. The same applies to search engine optimization. The foundation of a successful SEO project is a complete analysis and interpretation of its results, which are then used to recommend any necessary measures. In an effort to optimally support the individual needs of our staff and insure the quality of our work, SoQuero has developed its own set of SEO tools.

Our web-based SEO tools are constantly being further refined with regard to meaningful SEO analysis methods. The SEO toolbox and reporting platform can also be deployed as a web-based solution or as part of an SaaS model for agencies or a company’s online marketing teams. You save on developing an application from scratch and leverage our SEO expertise. All SEO tools are designed to handle large datasets and provide KPIs for a large number of keywords and domains.

Would you like to see a demo of our SEO tools? Simply contact us – we look forward to hearing from you!

The SoQuero SEO toolbox:

Ranking Report

How does a company’s website ranking compare to the competition in the leading search technologies based on company-relevant keywords? Our Ranking Tool offers a wide variety of valuable features here.

Determines search term related positions for the company and its competition in the leading search engine technologies based on:

  • An unlimited number of user-defined search terms (can be categorized)
  • An unlimited number of domains from a company and competitors
  • Google in 18 countries (Europe, America, Asia, Australia)
  • Yahoo in 10 countries (Europe, America, Asia, Australia)
  • Bing in 11 countries (Europe, America, Australia)
  • Additional search engines and other countries can be quickly integrated on request
  • Scalable query range – up to the top 100 positions can be queried for each search engine
  • Scalable query range on a schedule – one time, monthly or daily

 Reporting contents

  • Quick overview archived by date for (a company’s) successful positioning distributed across the Top 5, Top 10 and Top 20 > possible to individually filter data
  • Historical trend of (a company’s) successful positioning (Top 5, Top 10 and Top 20)
  • Historical trend of the total number of all successful positionings for a company’s and its competitors’ domains
  • Historical trend of compared individual positionings (by search terms / comparison to competitors’ positions)
  • Creation of a company-specific detail report by targeted filtering of the most important indicatorsHistorical comparison trend (average) positioning vs. clicks (currently only available together with SoQuero Tracking Solution)

tl_files/media/images/gallery-seo/ranking_history_traffic_vs_positions_650.jpg

Link Tool

Get an overview of your website’s external links and those of your competitors. Where are the best opportunities for optimizing existing links and acquiring new links? What are the most important link hubs for your website?

 The most important features at a glance:

  • Determine external links for an unlimited number of domains
  • Scalable query cycle on a schedule
  • Query and display of additional analysis indicators as decision-making criteria
  • Monitor the existing links for a company’s and competitors’ websites
  • Management of link building > monitor individual steps from initial content to link placement
  • Domain database for managing various campaigns in link building

tl_files/media/images/gallery-seo/linktool_open_todos_650.jpg

Competition analysis

What is the competition up to? Identify new competitors early on and stay informed about the dynamics of your market. Which of your competitors can you outperform? Where is there still room for improvement?

The Competitor Watch Tool lets you identify your real competitors in the SERPs (Search Engine Result Pages). The tool analyzes the number of rankings by domain for a specific keyword cluster, such as for the Top 10.

The most important features at a glance:

  • Unlimited number of queries of the maximum top 1,000 results for an unlimited number of search terms
  • Analyze the top-positioned domains across multiple search engines in a company’s own search term environment
  • Scalable query cycle on a schedule
  • Query and display of additional analysis indicators as decision-making criteria

tl_files/media/images/gallery-seo/compwatch_results_650.jpg

HitCount Checker

The chances of placing a specific search term in the top positions depends on issues such as the number of competing documents. The Google HitCount Checker culls the current value of the retrieved results for an unlimited number of search terms. This data is outstanding for analyzing the potential of search terms in the context of a keyword analysis.

tl_files/media/images/gallery-seo/hitcount_results_650.jpg

Text Parser

The Text Parser performs a detailed analysis of texts based on keyword density. Different settings enable actions such an individual list of stop words, ignore numbers, etc. In this process the text parser usually only considers a URL's content. Navigation elements and the footer are acknowledged and not used in the analysis.

The most important features at a glance:

  • Determine KW density for an unlimited number of URLs
  • Determine content KW density for an unlimited number of URLs
  • Predefine minimum word length
  • Ignore numbers (on/off)
  • Exclusion of stop words
  • Different KW density options (exact, broad, phrase match)
  • Automatic suggestions for <meta keyword> tag contents

tl_files/media/images/gallery-seo/textparser_urlcheck_650.jpg

URL Tool

The URL tool enables the SEO strategy to weight an unlimited number of URLS for different criteria. The tool offers added value in the analysis of a customer website, but especially in analysis and research for link building.

The most important features at a glance:

  • An unlimited number of URLs
  • Scalable query cycle on a schedule
  • Queries for:
    • Title tag
    • HTTP status
    • meta keywords
    • meta description
    • PageRank Page
    • PageRank Domain
    • IP